![]() ![]() This is also a good way to learn what keywords your competitors use. Use your main keyword as the first tag and several more to specify the topic of the video. Strictly speaking, video tags on YouTube are the keywords you use when creating a video. Second, you should let YouTube know what your video is about. Maybe this isn’t the topic you thought it was. So, first of all, before deciding whether to use a certain keyword, one should check what exactly people search for. For example, when I type rock’n’roll music, I may be looking for the genre’s history or online music streams. ![]() Simply speaking, search intent is what search results people expect to see when they enter queries. Make descriptions at least 250 words long.īefore creating a video, one has to check keyword search intent. Always start and finish descriptions with exact keywords and place one or two in the middle. We recommend putting it at the beginning of the sentence.ĭescription is a text beneath the video, and it should contain keywords as well. Video titles describe its content to both users and YouTube. And just like an article, a video has its own structure. In order to get a video to a high position, one should use keywords just like in a text article. If someone wants to promote business by using this platform, they need to optimize their videos for the built-in engine. However, it’s also a search engine that allows you to find those videos. We all know YouTube as a huge platform with millions of videos – educational, entertaining and of course commercial.
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